RTL Group


RTL to merge ad businesses in combined international ad sales unit

German media group RTL has announced plans to create an international advertising sales unit. RTL said that it would combine RTL AdConnect, G+J iMS and the media division of Smartclip to “create an international advertising sales champion”. The new business promises to provide international advertisers with simplified access to a unique portfolio of media brands […]

Former RTL Group CEO in at Antenna Group

Former RTL Group chief Bert Habets has been appointed as CEO of the global media firm Antenna Group. Habets takes over the role from the outgoing Jonathan Procter, who departed the company to become group CEO of South Africa’s Primedia. The exec, who exited RTL in 2019, will oversee the free TV, pay TV, OTT, […]

RTL Group partners with Amobee to launch TechAlliance

RTL Group has announced a partnership with Amobee to strengthen its ad-tech business in continental Europe with a new joint-venture company. RTL and Amobee will form a jointly owned sales and service company called TechAlliance. The new company will combine the ad-tech services of Amobee and Smartclip in Europe. For the new company, Amobee will […]

RTL Group continues consolidation with €250 million RTL Belgium sale

European broadcaster RTL Group has announced the €250 million sale of RTL Belgium to local media companies DPG Media and Groupe Rossel. RTL Group assumed full ownership of RTL Belgium in December 2020, having spent 33 years as its majority shareholder. The agreement, set to close in Q4, will see DPG and Groupe Rossel takeover […]

RTL Group to take 100% control of Super RTL as it builds up TV Now

RTL Group has announced a deal which will see it acquire full ownership of entertainment company Super RTL. The agreement will see the group’s largest business unit, Mediengruppe RTL Deutschland, enter into a binding agreement with its current joint venture partner, the Disney-owned BVI Television Investments, Inc., to acquire the outstanding 50 per cent shareholding […]

RTL Group sells SpotX to Magnite for US$1.17 billion

RTL Group has announced the sale of its ad-tech business SpotX to Magnite in a deal worth US$1.17 billion. Sell-side advertising platform Magnite said that it will integrate SpotX to create the “largest independent CTV and video advertising platform in the programmatic marketplace.” The union promises to provide better support for sellers and create an […]

Netflix overtakes ARD to become the second largest TV group in Europe

Netflix is now the second largest TV group in Europe, with no ceiling in sight for the streaming service. According to a report from Ampere Analysis, Netflix is now second only to Comcast in terms of 2020 revenue. Comcast, which owns and operates Sky Group, still is the clear leader and accounted for 12% of […]

TV Now and Videoland bright spots for RTL Group in Q1

RTL Group has seen positive growth for its streaming services, with TV Now and Videoland up 34% year-over-year to reach 1.53 million.  The company said that the introduction of lockdown measures in mid-March has contributed to a higher growth rate of its streaming services. Groupe M6’s streaming service 6play saw an additional one million users […]

RTL Group to buy 50% of M6’s Bedrock streaming platform

RTL Group has agreed to acquire a 50% stake in Groupe M6’s tech business, Bedrock. A joint statement from RTL and M6 said that they “aim to create a European leader in streaming technology.” Bedrock first started life in 2008, with Groupe M6 saying that it has been “anticipating the need for and significance of” […]

RTL outlines VOD-focused strategic priorities for 2019

RTL Group has set out plans to expand its video-on-demand services by developing a joint VOD tech platform and by making “significant investments” into more local and exclusive content. Laying out its strategic priorities for next year, the company said that it will develop a joint tech platform that all its streaming platforms and broadcaster […]

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