MySports


Sunrise UPC secures CHL through SRG sublicensing deal

Swiss service provider Sunrise UPC’s premium sports offering MySports is to broadcast all Champions Hockey League (CHL) games live this season. The best ice hockey team in Europe is crowned every year as part of this international competition, which also features Swiss teams. The Liberty Global-backed operator acquired the pay-TV rights to the CHL through a […]

Sunrise UPC extends hockey rights deal for MySports

Sunrise UPC, the new combined Swiss operator from the merger of Liberty Global’s local unit and Sunrise, has struck a deal with Swiss hockey’s National League AG to extend its MySports offering’s rights to the sport for another five years from the start of the 2022 season until the end of the 2027 season. This […]

Swisscom begins airing MySports but UPC hit with CHF30m fine

Swisscom has added Liberty Global-owned rival UPC Switzerland’s premium sports service MySports to its TV offering, bringing the country’s popular ice hockey league games to its customers. The move, which follows a reciprocal deal struck between the pair in July whereby the pair agreed the distribution of iMySports, and Swisscom-backed pay TV offering Teleclub on […]

UPC Switzerland and Swisscom in landmark reciprocal sports deal

Liberty Global-owned UPC Switzerland has struck a reciprocal agreement for the distribution of its premium sports offering, MySports, and Swisscom-backed pay TV offering Teleclub on each other’s platforms. From this autumn, UPC and Swisscom customers will have equal access to live sport content from both services, further details of the commercial offerings will be made […]

UPC Switzerland’s sports chief to leave

Steffi Buchli, the director of programming and presenter on MySports, the sports service from Liberty Global’s Swiss unit UPC Switzerland, is to leave this summer ahead of taking up a post as chief editor for sport at the Blick Group publishing outfit, part of the Ringier Group, from January 2021. UPC said that she Buchli […]

UPC Switzerland boosts MySports with TeleTicino deal

Liberty Global-owned UPC Switzerland’s sports service MySports has extended its cooperation agreement with regional TV channel TeleTicino for another year, giving the service continued live access six qualifying round matches between top ice-hockey teams HC Lugano and HC Ambri-Piotta in the 2019-20 season. “We are proud of the fact that the positive cooperation between MySports […]

Liberty Global’s MySports launches new channel

Liberty Global-owned UPC Switzerland’s sports broadcast unit MySports is launching a new sports channel, MySports One, ahead of the upcoming hockey season – a key event in the Swiss sporting calendar. The channel, which goes live today, will be distributed via UPC and other operators to digital TV customers. MySports One will be serve as […]

MySports passes subscriber milestone

Liberty Global-owned UPC Switzerland’s premium sports channel MySports has secured 50,000 subscribers since its launch in September, according to the company. UPC distributes MySports on its own network and via 15 distribution partners. The service has exclusive rights to Swiss National League ice hockey, which is aired on the MySports Pro channels. Other forthcoming competitions […]

UPC extends reach of MySports with new network deals

Liberty Global-owned UPC Switzerland has extended the reach of the MySports offering it launched earlier this year, increasing the number of third-party cable distributors for the service to 17. UPC has struck deals with local network operators Glattwerk, R. Geissmann, Fiberstream and AjoieNet. Glattwerk operates in Dübendorf, R. Geissmann AG in the Basel region, Fiberstream […]

Swisscom vows to fight on as watchdog rejects move against Liberty Global

Swisscom has vowed to continue to battle for the right to air Swiss ice-hockey, one the country’s favourite sports, after the country’s competition watchdog rejected its bid to implement ‘precautionary measures’ against Liberty Global, which holds exclusive rights to league games. Swisscom and its content sister unit Cinetrade/Teleclub appealed to the regulator after Liberty Global’s […]