Hulu


Billionaire Loeb’s Disney demands met by tepid industry response

Industry executives and analysts have reacted with incredulity to billionaire activist investor Daniel Loeb’s list of demands at Disney. Earlier this week, it was revealed that Loeb’s Third Point hedge fund had taken a US$1 billion stake in Disney days after the company announced it had overtaken Netflix as the world’s largest streaming operator.  Loeb, […]

Disney investor Third Point demands Hulu integration and ESPN spin-off

New York-based hedge fund Third Point has taken a stake in Disney with a demand for sweeping changes including spinning off ESPN, integrating Hulu into Disney+, board changes and cutting costs. In a letter to Disney boss Bob Chapek, Third Point’s chief executive Dan Loeb congratulated the Mouse House’s chief on “a terrific quarter” and […]

Disney becomes world’s largest streaming operator

Disney has overtaken Netflix as the world’s largest streaming operator. In its Q3 2022 earnings, the company revealed that it had a total of 221.1 million streaming customers globally, overtaking Netflix’s total of 220.67 million worldwide.  The company added 14.4 million Disney+ subscribers, beating analyst expectations of 10 million due to the pull of originals […]

Prey becomes biggest ever Hulu launch

Prey, the spin-off prequel to the iconic Predator franchise, has become streaming service Hulu’s biggest ever premiere the streamer has said. The movie, which has received near universal praise, had a bigger aggregate viewing time over its first three days than any title ever launched on the Disney-owned streaming platform. It beat out previous record […]

Record ad commitments for Disney

Disney has revealed that it has secured US$9 billion in commitments from advertisers for the 2022-23 fiscal year. The figure is a record for the media giant, which is set to launch an ad-supported version of Disney+ in the US in late 2022. Streaming services Disney+, ESPN+ and Hulu made up 40% of the total […]

Hulu creates VP of Animation role

Hulu Originals has promoted Kelci Parker to the newly created role of VP of animation as part of the Disney-owned streamer’s adult animation push. Parker, who was promoted to VP of comedy originals in November, will now oversee the development and current programming operations for original animation, reporting to head of scripted content, Jordan Helman. […]

Disney beats analyst expectations to add 8 million subs

Disney+ has gained 7.9 million new subscribers in its fiscal second quarter of 2022, with the Mouse House-owned service now claiming a total of 137.7 million worldwide. The figure surpasses Wall Street expectations, which had predicted that the Walt Disney Company streamer, which carries shows such as Moon Knight, Pam & Tommy and The Book Of Boba Fett, would […]

NBCU’s Peacock poaches Hulu exec for global partnerships and strategy

NBCUniversal in the US has appointed Hulu exec Annie Luo as EVP of global partnerships and strategic development for its streaming service Peacock. In her new role, Luo will lead teams responsible for driving growth via existing strategic partnerships, and will collaborate with stakeholders across Comcast, NBCUniversal, and Sky on the development and execution of […]

New president for Hulu in sweeping changes for Disney’s DTC business

Disney has announced the appointment of Joe Earley as the president of streaming service Hulu as part of wider changes to the company’s direct-to-consumer business. The company has said that it is creating a new International Content and Operations group under chairman Rebecca Campbell, who is handed an expanded role. She, and the business she […]

Disney surpasses 100 million US streaming subscribers

Disney has reportedly surpassed 100 million streaming subscribers in the US. According to Ampere Analysis, Disney topped 100 million subscribers in the US to its services Disney+, Hulu and ESPN+ for the first time in early Q4. The report attributes Disney’s growth to its wide content portfolio and the aggressive pricing of the ‘Disney bundle’ […]

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