Hulu


Handmaid’s Tale tops Parrot list for Western Europe

The Handmaid’s Tale was the most in-demand digital original in western Europe for the week ending July 15, according to Parrot Analytics. According to Parrot, the show, which was created for Hulu in the US but is distributed by multiple video service providers and broadcasters internationally, scored an average of 4.612 demand expressions per 100 […]

Parrot Analytics: Spanish drama tops French digital original in-demand list

Spanish heist drama La Casa de Papel, which was originally shown on Antena 3 in its home market but is marketed internationally as Money Heist by Netflix, topped Parrot Analytics’ list of in-demand digital originals in France for the week ending July 1 with 4.2 million average demand expressions, placing it far ahead of second-placed […]

Hulu plans to make ’20 to 25 shows’ next year

Hulu is unlikely to try and keep up with Netflix’s huge commitment to original content, despite a shake-up of its ownership structure owing to major media mergers, according to CEO Randy Freer. In an interview with CNBC, Freer said that Hulu will probably make “20 or 25” shows next year. Netflix by comparison has pledged to […]

Hulu hires chief technology and data officer in corporate restructure

Hulu has hired a new chief technology officer and appointed its first chief data officer  as part of a reorganisation designed to “more effectively serve and delight consumers and drive overall growth”. With the hires, Hulu said it has put in place a new structure that aligns its executive management and teams around four strategic […]

Hulu makes updates to mobile and web service

Hulu is updating the mobile and web versions of its service, introducing new features designed to make it easier for users to access programmes and control their recommendations. The updates include a new dedicated live TV destination that will take viewers back to the live channel they watched most recently. Mobile users will also get […]

Hulu strikes extended deal with Telemundo

Hulu has inked a further deal with NBCUniversal’s Telemundo to provide more Spanish-language titles for the platform. The deal, which was announced at Telemundo’s Upfronts last night, will see Hulu add 28 Spanish-language series to its catalogue. Shows include El Señor de los Cielos, Señora Acero, Alguien Te Mira, La Casa de al Lado, Perro Amor, The Riveras and I Love Jenni.  […]

YouTube Red drama enters Parrot Analytics’ UK digital originals top 10

Hulu’s The Handmaid’s Tale , YouTube Red drama Cobra Kai and Amazon’s The Grand Tour interrupted an otherwise Netflix-dominated Parrot Analytics in-demand top 10 for the UK last week. Netflix’s 13 Reasons Why, the second season of which is set to debut imminently, garnered an average of 3.532 million in-demand expressions for the week from […]

Hulu takes series from Wattpad, AwesomenessTV and Grammnet

Hulu has made a straight-to-series order of Light as a Feather, a thriller from Wattpad Studios, AwesomenessTV and Kelsey Grammer’s prodco Grammnet. Light as a Feather is based on Zoe Aarensen’s supernatural thriller, which appeared on Wattpad’s digital reading service reaching 2.9 million reads. The story follows five teen girls as they deal with the supernatural fallout stemming […]

Hulu unveils new expansion plans as it passes 20m milestone

US OTT TV service Hulu has unveiled ambitious plans to expand its offering as its subscriber base passed the 20 million milestone. Hulu now has over 20 million US subscribers. Among new innovations for the service, Hulu is to introduce advertising in its live TV offering for the first time. Beginning later this quarter, the […]

Hulu offering discount on HBO ahead of Westworld return

Hulu is giving subscribers a discount on HBO, ahead of the return of Westworld for its second season on the platform. Subscribers of the streaming platform who don’t have HBO on the platform can now gain a discount for six months, priced at $4.99 (€4.04) per month. After the period, the price will go back up at US$14.99 […]

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