Today’s media and entertainment organizations are dealing with a host of challenges, including rising competition, always-shifting consumer and advertiser expectations, increasing amounts of siloed data sitting in outdated systems, and a rapidly changing global environment. The organizations who leverage their data in the right way are the ones who will reap the rewards by providing the personalized experiences consumers and advertisers want.
RTL is one of the leading media companies in the Netherlands with a variety of news and entertainment channels, as well as a streaming video on-demand platform.
Join this webinar to learn how the company uses its technology stack to drive its advertising business and marketing efforts for their streaming service Videoland. You’ll hear how RTL:
Danny Schreurs, Consumer Advertising and Technology Manager, RTL and Videoland
Jaap van Oort, Strategy Director, Emark
Daniel Dauletiar, Telco, Media, and Entertainment Lead EMEA, Salesforce
Stuart Thomson, Editor, Digital TV Europe
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