Netflix


Netflix testing higher pricing in Italy again

Netflix is once again testing higher prices for its packages in the Italian market, according to a report by Italian website Smartworld.it. According to the report, Netflix is testing two different price ranges with selected potential new subscribers to the service. The first comes with a basic subscription of €7.99, the price of the current […]

Cisco: 79% of world’s mobile traffic to be video by 2022

Roughly 79% of the world’s mobile data traffic will be video by 2022, up from 59% in 2017, according to Cisco’s Visual Networking Index.   The stat was included in an update to the firm’s Global Mobile Data Traffic Forecast 2017 – 2022, which predicted that mobile video traffic will increase nine-fold over the forecast period. […]

Netflix creates Canadian production hub

Netflix is creating a dedicated production hub in Toronto, Canada, expanding pre-existing investment in the territory which saw it strike a C$500m originals deal and tie-up with the Canadian Film Centre. The streamer has chosen two studio spaces in Toronto to expand its production presence in Canada. At Cinespace Studios, Netflix will lease four sound […]

Netflix axes last remaining Marvel titles

Netflix has axed the last remaining Marvel titles on the platform, The Punisher and Jessica Jones. After a months-long cull of Marvel titles, which included cancellations of Luke Cage, Iron Fist and Daredevil, Netflix has officially ended its pact with the Disney company by axing the last remaining titles on the platform. This marks the end of a relationship formed between the two […]

Telefónica hails ‘unbeatable’ combination of Netflix with Movistar+

Over a third of new Movistar+ subscribers have signed up for a package that includes access to Netflix since Telefónica included the subscription video-on-demand leader in its TV offering on December 11. According to the Spanish telco, 35% of Movistar customers with access to packages that enable them to view Netflix have taken up this […]

Netflix has ‘surpassed Canal+’ in France

Netflix has surpassed Canal+ in France in numbers of subscribers, according to local reports. According to newspaper Le Figaro, citing figures circulating at a meeting at the country’s ministry of culture, the SVOD giant now has over five million subscribers in the country, taking it past pay TV leader Canal+’s last reported subscriber total of […]

Marvel’s The Punisher and Titans top Parrot Swedish streaming list

Two titles originally from DC Universe, the streaming service launched by DC Entertainment and Warner Bros Digital Networks last year, appear in Parrot Analytics list of the 10 most in-demand digital originals in Sweden for the week ending January 27. Parrot Analytics analyses the demand for recent popular digital titles across international markets, based on […]

Netflix price hikes likely to hit UK, says pricing strategy firm

Simon-Kucher, a pricing strategy firm, is expecting to see Netflix’s US price hike extend to the UK and elsewhere with few cancellations. The firm says it “expects to see price increases rolled out in the UK and elsewhere, with Netflix taking a localised approach based on their learnings in the US”. Netflix’s increased investment in […]

Orange Spain offering free Netflix for six months to push Love de su Vida

Orange España has introduced what it is pitching as a flexible convergent offering that enables consumers to take only the services that they really need, bundled with a free Netflix subscription for six months for customers that use its services more intensively. From January 21, the Love de su Vida offering will enable new and […]

Netflix premium subs ‘considering downgrade’ after price hike

Few Netflix US viewers will cancel their subscription after the company’s price hike last week, but over a quarter of Premium subscribers are considering downgrading their plan, according to Hub Entertainment Research. Netflix administered its highest ever price hike in the US last week, bringing a Premium and Standard subscription up by US$2 a month […]