Green Streams taps NPAW for video analytics

IPTV and OTT platform provider Green Streams has paired up with video streaming intelligence outfit NPAW to integrate NPAW’s video analytics capabilities into Green Streams’ platform-as-a-service (PaaS) for network operators and OTT services.

Gernot Jaeger

Co-founded in 2021 by Gernot Jaeger, Green Streams’ IPTV and OTT backend platform brings together ‘best-In-breed’ technologies from industry players in a pre-integrated end-to-end service platform.

Targeted mostly at network operators, the company provides an end-to-end TV and entertainment product encompassing frontend applications, metadata, content recommendation, and video backend, and now including quality of service (QoS) and quality of experience (QoE) analytics from NPAW.

Green Streams will add the NPAW Suite’s video analytics solutions to its IPTV/OTT PaaS product.

The aim is for Green Streams customers to get a clearer picture of their audiences and how these engage with their content, leveraging insights such as what type of content their users favour or at what point of the video they drop off to design a more relevant and engaging streaming proposition. They will also be able to detect and troubleshoot playback issues like buffering or video crashes.

“NPAW’s multi-tenant video analytics solution allows us to easily provide our IPTV and OTT customers with access to the latest in video business intelligence so that they can monitor and optimize their streaming services’ quality. At the same time, the NPAW Suite will help us boost our own platform’s capabilities, putting us in an even better position to help network operators build a quick-to-market and robust TV and Entertainment product,” said Jaeger.

“We are excited to be joining Green Streams’ platform alongside other industry-leading providers of IPTV and OTT technologies. In today’s highly saturated and competitive streaming space, content providers need to guarantee the best possible streaming experience in order to avoid user churn and stay ahead of the competition, and our tool will help Green Streams’ customers do exactly that,” said Till Sudworth, chief marketing officer of NPAW.

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