Melita passes TV milestone

Maltese cable provider Melita’s TV has now passed the 100,000 milestone, giving it the equivalent of about 60% of the market share, according to the company.

Melita customers have a choice of TV offerings that includes premium sports package, delivered through eight HD channels on TSN, and exclusive channels such as Top Crime, BBC Earth HD and Family Movies HD.

Melita has also invested in the screening rights for Maltese shows such as Simpatici, Strada Stretta, Division 7, Aenigma andRajt ma Rajtx.

L-Avukat Gawdenz Biloccawill be added to this line up soon.

Melita said that all of its TV customers now have HD set-top boxes; while over half of Melita’s customers have access to Melita’s flagship TV through the latest generation, interactive NexTV decoder.

NexTV includes seven-day catch up and allows viewers to record and rewind programmes. They can also watch up to four different programmes on different devices at any one time, both inside and outside the home. Melita TV is available as part of Melita’s Flexi Bundle offering which starts from €32.99 a month including fibre powered internet, telephone and Melita WiFi. Flexi bundles including mobile are also available, giving customers additional benefits.

The subscriber milestone follows statistics published by the Malta Communications Authority that  showed Melita as the fastest growing mobile operator in Malta.

Simon Poljask, TV and fixed services manager at Melita, said, “Melita continues to grow its business across multiple segments as our significant investments in our people, technology, and content continue to bear fruit. As TV customer viewing behaviour and expectations change and despite competition, including from illegal IPTV services, Melita continues to offer excellent picture quality, with a mixture of content and flexibility which is clearly appreciated by viewers.”

Tags: Malta, Melita

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