This is according to Digital TV Research, which estimates that by 2022 there will be 546 million SVOD subscribers globally – 43% of whom will be in Asia Pacific and 31% in North America.
By comparison, the Global SVOD Forecasts report claims that at the end of last year there were 263 million SVOD subscribers – 43% in North America and 35% in Asia Pacific.
“Netflix’s dominance of global SVOD is falling – from a third the global subscribers in 2016 to a quarter by 2022,” according to Digital TV Research principal analyst, Simon Murray.
“However, the company will enjoy considerable growth – adding 28 million subscribers between 2017 and 2022.”
The research estimates that Netflix’s share of global SVOD revenues will fall from 45% in 2017 to 40% by 2022 – but will still increase by 55% over the same time period.
Total global SVOD revenue is tipped to more than double from US$17 billion in 2016 to US$41 billion in 2022.
Into the Cloud: Migration Strategies, Challenges and Opportunities for Media Companies digitaltveurope.com/intelligence/w…
17 April 2021 @ 15:00:01 UTC
DTVE: the week in view – Amazon’s understated video dominance should not go unnoticed digitaltveurope.com/comment/amazon… https://t.co/riM6AslWFd
17 April 2021 @ 12:30:00 UTC
ICYMI: Mediaset: no last-minute resolution to Vivendi dispute digitaltveurope.com/2021/04/16/med…
16 April 2021 @ 20:02:00 UTC
ICYMI: Amazon Prime at 200 million subscribers digitaltveurope.com/2021/04/16/ama… https://t.co/inpIBZ0Kkn
16 April 2021 @ 19:00:00 UTC