Pay TV network beIN Media has agreed a new three-year deal with digital security specialists Irdeto.
beIN will be use Irdeto’s conditional access solution and security services to deliver live sports and entertainment content to customers across the Middle East and North Africa (MENA) region.
“As a growing brand providing premium content across the MENA region, it’s important that we work to secure the investment that we put into showing high-value live sports and entertainment content. In doing so, we can continue to focus on providing the best experience and the latest technology for our customers,” said Yousef Al-Obaidly, deputy chief executive officer, beIN Media Group.
Irdeto CEO, Doug Lowther, said: “Live sports and entertainment are prime targets for online pirates, and beIN is committed to fighting piracy and protecting its business.
“We applaud beIN’s proactive approach to anti-piracy and protecting high value content – particularly important for live sports with its high costs and extremely limited monetisation window.”
The new agreement builds on a long-term relationship between the two firms.
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