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Sky extends digital supply chain deal with Vubiquity

Vubiquity CEO, Adam Poulter

Vubiquity MD, Adam Poulter

UK operator Sky has signed a new multi-year deal with Vubiquity, which will continue to supply Sky’s content to catch-up and on-demand services in the UK.

Vubiquity has managed this content supply chain for Sky since 2012, making sure that Sky’s digital content is delivered to wholesale customers including Virgin Media, TalkTalk and BT.

The company processes and delivers more than 5,000 hours of content every month for Sky, providing both pre-recorded and live content in the correct specification to partners’ catch-up services within 12 hours of broadcast.

The work is tracked through a live dashboard and managed by a team based in Vubiquitiy’s London offices.

“It is crucial that we fulfil our obligations to our wholesale partners. Vubiquity delivers on time, every time with this service in a professional manner that gives us no hesitation to extend our agreement,” said director of Sky channel distribution, Mark Winterbottom.

Vubiquity managing director, Adam Poulter said: “We are extremely proud of our services to Sky, which produces some of the best content in the world, and this long-term agreement consolidates the success of our relationship.”