Antenna Group taps Digital Minds for YouTube launch

Kosta Chamalidis

Greece-based broadcaster Antenna Group has tapped local MCN Digital Minds to manage all of flagship channel ANT1’s TV content on YouTube.

Digital Minds will be charged with creating a YouTube channel for ANT1, gathering the channel’s fans in one location to give them the opportunity to watch content via smartphones, tablets, desktops and smart TVs.

Kosta Chamalidis, CEO and founder of Digital Minds said: “It is a great honour that Antenna Group has entrusted in us with the management and development of its video content for the YouTube platform. Through our strategic partnership we aspire to contribute to the ongoing development of Antenna Group through the current and future standards of digital technology.”