Amazon launches Fire TV in Japan

Amazon Fire TVAmazon has launched its Fire TV and Fire TV Stick devices in Japan, priced at JPN12,980 (€96.20) and from ¥4,980 (€36.90) respectively.

The Fire TV box includes 4K/ Ultra HD support, a 64-bit, quad-core processor and 2GB of memory.

The Fire TV Stick will come in two versions – the standard JPN4,980 model and JPY6,480 version that includes a voice-control remote. The streaming sticks include 1GB of RAM, Dolby Audio, 8GB on-device storage.

“Tiny devices, high performance, tonnes of TV shows and movies, incredible prices—customers around the world love Amazon Fire TV and Fire TV Stick, and we’re thrilled to introduce them in Japan,” said Jeff Bezos, Founder and CEO.

“With voice search that actually works, Fire TV is a simple and easy way to make your TV more exciting—watch popular Japanese and US movies and TV shows from Prime Video, Hulu, GYAO!, Netflix,, and more.”

All three devices are available to pre-order now and will start shipping on October 28.

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