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Verimatrix expands watermarking solution range

Content security specialist Verimatrix has introduced an expanded range of VideoMark content tracking and watermarking solutions. The company said that , using different components of an extended VideoMark toolbox and the integrated hardware subsystems of system-on-chips (SoCs), it now offers a comprehensive spectrum of forensic anti-piracy capabilities within its Verimatrix Video Content Authority System (VCAS) Ultra architecture.

The latest VideoMark live profile is designed to protect linear content against real-time re-broadcasting threats and subscription fraud and offers a more secure approach to existing watermarking methods for live broadcasts, according to Verimatrix.

The VideoMark live profile enables a flashing mark that is unobtrusive, yet quick to read and analyse. The mark is embedded at the pixel level and can be secured using the Verimatrix proprietary algorithm, which is embedded in the video pipeline of the SoC hardware, which Verimatrix contrasts with the use of more susceptible on screen display (OSD) methods. With VCAS Ultra, Verimatrix is able to offer an integrated system to generate, deliver and display the mark, creating a secure workflow straight to the device.

As part of this workflow, Verimatrix is offering VideoMark/Reveal, a set of tools to extract and interpret the embedded payload. For live events, it provides a way to identify the mark to block leaks as they appear with results and interpretation direct from a mobile device.

The VideoMark live profile and VideoMark/Reveal live tools are the newest components of the VideoMark toolbox, which offers watermarking solutions. The flagship VideoMark forensic profile protects early release content movies and HD and UHD content from attacks.

According to the company, a growing ecosystem of SoC suppliers have integrated VideoMark with their advanced chipsets to support 4K/UHD content, including Broadcom, Marvell, MStar, and HiSilicon. Verimatrix is also collaborating with major TV and TV SoC suppliers to provide this same level of VideoMark integration.

“Watermarking is an important component of Verimatrix’s layered content and revenue security strategy. With the flexibility of the VideoMark toolbox, we are building on our watermarking heritage, broad SoC partner ecosystem and content owner relationships to bring a comprehensive and integrated set of solutions for operators,” said Verimatrix CTO Petr Peterka. “It is well known that re-broadcasting piracy is a growing threat to operator revenues, particularly with sports. The VideoMark live profile was developed as a better alternative to effectively identify marks and block leaks of live content in real time.”

Verimatrix will be exhibiting at IBC on stand 4.A59