Discovery-controlled sports network Eurosport has secured the rights to IAAF Diamond League athletics in the UK and Germany.
Under the terms of the five-year deal British Eurosport will show the whole series live and exclusive, excluding the two British events. In Germany, all meetings will be live and exclusive on Eurosport 2.
The League encompasses 32 event disciplines – 16 for men and 16 for women – with a points scoring Diamond Race, which runs throughout the series. The athlete with the highest number of points in each discipline at the end of the season wins The Diamond Race.
Lamine Diack, IAAF president and chairman of the board of the Diamond League AG, said: “Eurosport has always been a greatly valued supporter of athletics. With the commitments in UK and Germany it will provide its viewers excellent live athletics and help us to further build the exposure of our sports in two key markets. We thank Eurosport for their commitment and look forward to a great partnership.”
Peter Hutton, CEO of Eurosport, said: “It’s a very exciting time at Eurosport. We are committed to bringing the very best sport to our viewers and enhancing our local offer with premium properties such as the IAAF Diamond League reinforces that commitment.
ICYMI: African SVOD market to grow by five times by 2025 digitaltveurope.com/2020/10/01/afr…
01 October 2020 @ 20:00:01 UTC
ICYMI: Vodafone Spain names new CEO digitaltveurope.com/2020/10/01/vod… https://t.co/SphFvOVTmB
01 October 2020 @ 19:03:00 UTC
Nippon TV rejigs international division with two promotions digitaltveurope.com/2020/10/01/nip… https://t.co/CwqpsbUThX
01 October 2020 @ 17:30:00 UTC
Setanta Sports Eurasia renews La Liga deal digitaltveurope.com/2020/10/01/set… https://t.co/8raqvBQcPn
01 October 2020 @ 17:10:00 UTC