The Deutsche Tourenwagen Masters (DTM) racing series has launched YouTube channels that will broadcast full race highlights in Germany, and live-streams for people outside of the country.
DTM, which has a German TV deal with ARD to air the races domestically, has launched German and English DTM YouTube channels – the first will let viewers watch races in full, on-demand after the event, while the English DTM channel will offer live-streams of races abroad.
“The start of our new YouTube channel represents an important moment for DTM. It goes without saying that we plan to also reach completely new spectator groups, with our additional content provided via YouTube,” said Hans Werner Aufrecht, the Chairman of DTM rights holder and promoter ITR.
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