US-based broadcaster Scripps Networks Interactive has appointed Jonathan Sichel as managing director of the company’s operations in the UK, Europe, the Middle East and Africa.
The company’s UK-based operations includes Food Network UK, Food Network South Africa, Fine Living Network and Travel Channel International, which the company acquired earlier this year. Based in London, Sichel will oversee the day-to-day operations of the company’s wholly owned and controlled international operations in the EMEA territory with a focus on expanding channel distribution on television and digital platforms, developing the company’s lifestyle media brands throughout the region, and increasing viewership and revenues. Sichel will report to Bob Baskerville, chief international operating officer for Scripps Networks Interactive.
Sichel joined the company in 2009 when it acquired Travel Channel in the US.
“Jonathan Sichel is a talented, thoughtful and intelligent media executive who fully understands the value of building powerful and distinctive lifestyle brands in the global marketplace,” said Jim Samples, president of international operations for Scripps Networks Interactive. “As we work toward achieving our ambitious international growth objectives, it’s imperative that we have leaders of Jonathan’s caliber in place to provide the highest level of creative, disciplined and inspiring leadership.”
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