Snap partners with BBC Studios to host made-for-mobile content

Snap, owner and operator of Snapchat has teamed up with BBC Studios to host made-for-mobile, short-form content on the app. Available via Snapchat Discover, BBC Studios will host highlights and behind the scenes content from the studios’ leading shows, including Top Gear and EastEnders as well as science and nature content from BBC Earth. BBC Studios’ […]

Snap’s Q3 results disappoint markets despite user growth

Snap Inc, the parent company of Snapchat, has just unveiled its results for the quarter ending September 30, 2002. For this period, daily active users increased 19% y-o-y to 363 million and revenues grew 6% to $1.128m. This, however, was offset by widening losses, $360 million, and sent the share price tumbling by 25%. The […]

ITV announces partnership with Snapchat

UK pubcaster ITV has announced a deal with Snap, the owner and operator of Snapchat, to present short-form content to users from the upcoming FIFA World Cup 2022. The deal will also see Snapchat host made-for-mobile content from ITV’s biggest shows including Love Island and I’m a Celebrity… Get Me Out of Here! via Snapchat […]

Snap reveal Story Studio editing app and AR glasses

Snapchat operator Snap has announced a new video editing iOS app. The social media service, which has lost ground to TikTok in terms of widely-consumed short-form video, will launch Story Studio later this year, pulling data from Snapchat and its TikTok-like Spotlight feature. Snap said that the app has more than 500 million monthly active […]

Discovery partners with Snapchat for exclusive Olympics content

  Discovery has signed a content and advertising partnership with Snapchat parent company Snap ahead of the rescheduled 2020 Tokyo Olympic Games. The companies will collaborate to promote Eurosport’s Olympics coverage along with recently launched premium streaming service discovery+ via a Eurosport Olympics daily Show on the Snapchat Discover platform. This will include two daily […]

Channel 4 strikes deal with Snap in UK

UK public broadcaster Channel 4 has struck an agreement with social network provider Snap that will see some 300 short form edits of Channel 4 content air on Snapchat’s Discover platform over the next year.  The new agreement solidifies a partnership that began in 2018, when Channel 4 was part of the launch of UK […]

NBC partners with Snapchat for Olympic content

NBC has signed a deal with Snap to produce original content for its social media platform Snapchat to cover the upcoming 2020 Olympic Games in Tokyo.  It is the third partnership between the two parties, following similar collaborations on the Rio 2016 Olympics and PyeongChang 2018 Winter Olympics. The deal will see NBC release more […]

Snapchat introduces ‘creator shows’ format for short-form content

Gen-z oriented social media company Snap is once again dipping its toe into original programming ahead of VidCon. Partnering with celebrities such as Serena Williams, Arnold Schwarzenegger, and Kevin Hart, along with creators like Emma Chamberlain, Loren Grey, and Rickey Thompson, Creator Shows will last between three and five minutes with eight-10 episodes per season.  […]

Snap unveils raft of new shows and launches games service

Social network Snap held its first-ever Partner Summit on Thursday to unveil a list of new original shows as well as launching a new gaming offering and new features. The purpose of the event is to unveil new products and encourage potential partners to build features or products that work with the Snapchat App. New […]

Sky News hails success of Snap partnership

Sky News’ and social media platform Snap’s partnership shows the success of traditional broadcast media on social platforms, according to Christina Nicolotti Squires, director of content at Sky News. Speaking at the Connected TV World Summit in London, Squires said that whilst consumer behaviour is ever changing Sky News’ strategy is exploring digital distribution avenues. […]

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