Nordic Entertainment


Viaplay secures Africa Cup of Nations

Nordic Entertainment’s (NENT Group) Viaplay streaming service and the Confederation of African Football (CAF) have agreed a multi-year partnership to show Africa Cup of Nations, Africa Women Cup of Nations and CAF Champions League football on Viaplay in nine countries. The biennial Africa Cup of Nations will air on the service from January 9, with […]

Viaplay to launch this week in US following Comcast deal

Nordic streamer Viaplay is to launch in the US on Wednesday, offering 1,100 hours of programming at a cost of US$4.99 a month. The roll-out, via NBCUniversal and Sky owner Comcast, comes a year since Viaplay owners Nordic Entertainment (NENT) Group first outlined its Stateside ambitions. A direct-to-consumer app for the US will also be rolled out, […]

Viaplay to launch in Netherlands in March

Nordic Entertainment Group’s (NENT Group) Viaplay streamer will launch in the Netherlands on March 1 2022 and offer Dutch viewers a combination of premium live sports, Viaplay Originals, Hollywood films and series, and kids content. The service will be a single package priced at €13.99 per month, and will be available through distribution partners including […]

NENT Group teams with VIacomCBS to launch Pluto TV in the Nordics

Nordic Entertainment Group (NENT Group) is to phase out its Viafree AVOD offering as a standalone entity and merge it with ViacomCBS’s Pluto TV FAST service following the signing of a partnership between the pair. The partnership between the pair will see Pluto TV launch across Sweden, Denmark and Norway in 2022. The service combines […]

Berenberg positive on NENT Group’s upping of sub targets and EBIT losses

Nordic streaming outfit Nordic Entertainment Group’s (NENT Group) ambitious international rollout plan for Viaplay is “likely to bear fruit in the medium term”, despite increased EBIT losses as it finances it expansion, according to an analysis by Berenberg. At NENT Group’s capital markets day last week the streaming outfit raised its subscriber target for 2025 […]

NENT Group acquires IndyCar rights for new streaming markets

Sweden-based streaming outfit Nordic Entertainment Group (NENT Group) has extended its rights to show NTT Indycar Series motorsport until 2024. The group’s Viaplay streaming service will continue showing every race from North America’s premier motorsport competition in Sweden, Finland, Denmark, Norway and Iceland, while adding Poland, Estonia, Latvia and Lithuania for the first time. The […]

Viaplay to launch in the UK, Germany and Canada

Nordic streamer Viaplay is to launch in the UK, Germany and Canada over the next two years. The Nordic Entertainment Group (NENT Group)-owned streamer will be rolled into the UK in the second half of 2022 followed by expansion into Canada, Germany, Austria and Switzerland during 2023. NENT has also set itself new subscriber targets, […]

Nordic Entertainment secures NHL for Viaplay Poland

Nordic Entertainment Group (NENT Group) has signed a five-year exclusive media rights agreement with the US National Hockey League (NHL) to broadcast up to 1,400 live NHL games every season on the Viaplay streaming service in Poland until 2026. The deal expands NENT Group and the NHL’s existing partnership to nine European countries, and reinforces […]

NENT Group adds new football rights to Baltic Viaplay offering

Nordic Entertainment Group (NENT Group) has struck a new agreement with UEFA to make the Viaplay streaming service the exclusive home of UEFA Euro and FIFA World Cup qualifying matches and the UEFA Nations League in Estonia, Latvia and Lithuania from 2022 to 2028, in addition to the UEFA Euro 2024 and UEFA Euro 2028 […]

Allente names new CFO

Allente, the joint venture between Telenor and Nordic Entertainment combining the former Canal Digital and Viasat pay TV platforms, has named Helge Ølsen as its new chief financial officer. Ølsen was previously CFO of Telenor Myanmar, having earlier held roles in mergers and acquisitions and investor relations within Telenor Group. He will take up his […]