An alternative future for data tracking – Listen to the latest episode of TV Watch now

The latest episode of Digital TV Europe’s podcast TV Watch is now live on Spotify and Apple Podcasts.  Hosted by DTVE deputy editor Jonathan Easton, TV Watch chats with figures from the industry to digest the biggest news and trends in the worlds of broadcasting, streaming and everything else to do with TV in Europe and further afield. […]

New research slams ‘unsustainable’ UK viewing habits

Viewing habits of the UK public have been called ‘unsustainable’ by a new report from researchers at the University of Lancaster. Claiming that previous analyses of household viewing habits have been ‘largely anecdotal’, a team of computing researchers have thoroughly analysed the use of 66 computing devices, including smart TVs, dongles, tablet computers, laptops and […]

Nielsen integrates Gracenote smart TV data

Nielsen has announced plans to use Gracenote’s real-time smart TV data to enhance Nielsen Marketing Cloud’s Data Management Platform (Nielsen DMP). Nielsen said the collaboration will boost Nielsen DMP’s audience targeting, consumer analytics and measurement capabilities by connecting Gracenote viewership data with a range of its own first- and third-party consumer data. This will give […]

BBC partners with UK universities in major data initiative

The BBC has launched a five-year research partnership with eight UK universities in a bid to “unlock the potential of data in the media”. The collaboration is designed to create a body of research insights and prototypes – by combining anonymised BBC data with algorithms and analytics –  that can be used to make an […]

OTT data firm Conviva raises US$40m in funding

Conviva, a data intelligence firm that works with clients like Sky, HBO and Turner, has raised US$40 million in funding.  Existing backers Time Warner Investments, Foundation Capital and New Enterprise Associates (NEA) all participated in the round, alongside new investor, Future Fund. Conviva said it would use the cash to grow internationally, expand all global […]

Data to have ‘significant impact’ on North American pay TV

Advanced data and analytics will have a significant impact on the North American pay TV industry over the next five years, according to more than half of industry executives polled in a new study. Among the first findings from Nagra and research firm MTM’s Pay TV Innovation Forum 2017, was that developments in data and […]

A+E agrees data deal with Parrot Analytics

A+E Networks has partnered with Parrot Analytics to get data on country-specific audience interest in specific TV content. The multi-year agreement will provide A+E with information relating to several of its channels – including History, FYI, Lifetime and Viceland. “Our international business is on an impressive growth trajectory. Using Parrot allows us to understand demand for […]

PwC: internet video revenues to overtake DVD this year

Internet video revenues will overtake physical home video for the first time this year, according to a major new international study by PricewaterhouseCoopers. PwC’s Global Entertainment and Media Outlook 2017-2021 claimed that global internet ad revenues exceeded TV ad revenues for the first time last year – with “major digital tipping-points” occurring or due to […]

Netflix CEO: mobile operators will change data plans to boost video

Mobile operators are likely to experiment with new ways of selling mobile data that could help Netflix extend its reach – if it can provide high-quality streamed content at ultra-low bit-rates – according to CEO Reed Hastings. In an on-stage interview at Mobile World Congress in Barcelona yesterday, Hastings said that mobile network operators would […]

Video to account for three quarters of mobile traffic by 2021

Mobile video will represent 78% of the world’s mobile data traffic by 2021, up from 60% of total mobile data traffic in 2016, according to Cisco. In its latest Mobile Visual Networking Index forecast, Cisco estimated that mobile video will increase nine-fold between 2016 and 2021, growing at a compound annual growth rate (CAGR) of […]