CTAM


CTAM Europe MD to step down after 10 years

CTAM Europe managing director, Krisztina Homolay, is due to step down after 10 years at the organisation. Homolay is due to leave on December 31, with the search for her successor currently underway. “We thank Krisztina for a decade of service bringing together all facets of the dynamic European cable business to deliver better products […]

Half of pay TV subscribers aware of TV Everywhere, says CTAM

Just 49% of multichannel video programming distributor (MVPD) customers aged 18 to 64 are aware of TV Everywhere features, according to research by The Cable and Telecommunications Association for Marketing (CTAM). The study, commissioned by CTAM and carried out in partnership with Hub Entertainment Research, found that 49% of MVPD customers said that they are […]

CTAM names former Scripps exec as its next CEO

CTAM has appointed former Scripps Networks executive John F. Lansing as its next president and CEO, after current head Char Beales retires at the end of the year.  Lansing recently retired as president of Scripps Networks operating division, having joined the firm in 2004. Previously, he had been with E.W. Scripps Company in Cincinnati as […]

Liberty Global outlines marketing plan for Horizon

Liberty Global will emphasise the different capabilities of its new Horizon box in different markets, according to Peter Dorr, managing director, strategic marketing, sales and customer care, Europe, Liberty Global. The operator has created 10 categories of features, allowing marketers in each country in which the box is launched to pick a selection for their […]

Traditional TV will remain predominant, EuroSummit attendees told

The cost of delivering content over the web means that traditional linear TV distributed by service providers that have invested in infrastructure is likely to remain the dominant mode of video entertainment delivery for some time to come, CTAM Europe EuroSummit attendees heard yesterday. Challenging the assertions made the previous day by futurologist Ben Hammersley […]

YouSee to launch OTT service in coming weeks

Danish cable operator YouSee will launch its OTT service YouBio in a month and a half’s time. The service will be available on its own network as well as off-net. Mathias Berg, senior vice-president, consumer, YouSee, said there were 15 other OTT services available on the market. “This is the time to embrace change and […]

TiVo planning to deepen its consumer research and data activities

TiVo plans to bring the capabilities of consumer data specialist TRA, which it recently acquired, together with its existing StopWatch DVR ratings data portal to deliver deeper consumer data to service providers and advertisers, and will likely bring the combined product to Europe in the near future, according to Joshua Danovitz, vice-president and general manager, […]

Pay TV dual revenue stream under threat, says Roedy

Pay TV’s dual revenue stream model faces a number of challenges that could have a severe adverse impact on it, according to Bill Roedy, former chairman and CEO, MTV International and author of What Makes Business Rock. Interviewed by BBC journalist Raymond Snoddy at the CTAM Europe EuroSummit in Vienna this morning, Roedy said that […]

European cable operators optimistic about broadband growth

European cable operators expect CAGR of 5% on average this year, with broadband driving most of the growth, according a survey of European cable operators carried out by Solon Management Consulting. Average margin from cable’s services is expected to grow to 48% by 2014, while operating cash flow margin is expected to rise to 29%, […]

CTAM Europe names marketing winners

Cable marketing association CTAM Europe has announced the winners of the 2012 Creative Awards Program, which honours excellence in cable marketing. In the operator division, Portuguese operator Zon was awarded silver for its Zon Online service in the New brand launches and rebranding category, with Germany’s Unitymedia picking up bronze for its Upgrade the Ordinary […]