Consumer Technology Association


CTA: smartphone ownership gains on TVs in the US

Smartphone ownership in the US could match that of TVs in the next five years, as these devices continue their “meteoric popularity” rise, according to the Consumer Technology Association (CTA). The CTA’s 20th ‘Consumer Technology Ownership and Market Potential Study’ found that smartphones are now owned in 87% of US homes, with the devices second […]

CTA: VR and AR on course for record growth this year

The US-based Consumer Technology Association (CTA) has tipped virtual and augmented reality technology for record growth in 2018. Announcing findings from its forthcoming ‘US Consumer Technology Sales and Forecasts’ report, the CTA said that it expects VR and AR headsets and eyewear to sell 4.9 million units in the US in 2018, up more than […]

VR headset sales tipped to climb 79% in the US this year

US sales of virtual reality headsets are projected to reach 2.5 million units in 2017, up 79% compared to 2016, according to the Consumer Technology Association. The CTA’s latest ‘US Consumer Technology Sales and Forecasts’ report claims that virtual and augmented reality will be among the tech sector’s “overwhelming leaders” in year-on-year growth in 2017, […]

US sales of 4K TVs to reach 10m units this year

Sales of 4K ultra high definition (UHD) TVs are due to reach 10 million units in the US this year, driven by sales over the Christmas period, according to the Consumer Technology Association. The US standards and trade organisation said that it expects 4.5 million 4K UHD TV sets to be sold in the fourth […]

Second screen multitasking done by 88% of millennials

Some 88% of millennials use a second screen like a phone or tablet to multi-task when watching video content, according new research by the Consumer Technology Association (CTA). The 2015 Video Consumption Trends report found that 71% of people aged 18 to 34 engage with social media while watching video content and 70% watch content […]

VR headset sales to climb 500% in 2016

Sales of Virtual Reality headset will increase by 500% year-on-year in 2016 while revenues will climb by 440%, according to the Consumer Technology Association (CTA). The trade association predicts that 1.2 million VR headsets will be sold this year, with revenues projected to reach US$540 million as the nascent technology starts to take off. In […]