Apple


Apple boss predicts cord cutting acceleration as it preps TV projects

Cord cutting will accelerate at a “much faster rate than is widely though,” predicted Apple CEO Tim Cook on the company’s latest earnings call, with Apple positioning itself to take advantage of these market changes. Responding to a question about the company’s original content strategy, the Apple boss said he feels “really good about what […]

Handmaid’s Tale tops Parrot list for Western Europe

The Handmaid’s Tale was the most in-demand digital original in western Europe for the week ending July 15, according to Parrot Analytics. According to Parrot, the show, which was created for Hulu in the US but is distributed by multiple video service providers and broadcasters internationally, scored an average of 4.612 demand expressions per 100 […]

Apple hires Oppenheimer for international content team

Apple has hired BBC Films veteran Joe Oppenheimer as a creative executive for its international team – led by former Channel 4 creative boss Jay Hunt. Oppenheimer becomes the second UK executive to join Apple’s TV ventures, after it hired Hunt as its European director of worldwide video. The new exec will be a London-based creative […]

Apple reportedly mulling single-subscription for TV, music and magazines

Apple is reportedly mulling a single subscription offering for original TV shows, music and magazine content as it gears up for the launch of a streaming service to take on the might of Netflix and Amazon. According to The Information, citing unnamed sources, Apple plans to kick off with the launch of a digital news […]

Apple orders English-language version of Canal+ series

Apple has ordered an English language adaptation of Canal+ French series Calls, which will be co-produced by the network. The 10-episode straight-to-series order marks the first international series greenlit by the tech company. It also makes its first international co-production. As part of the deal, Apple has also acquired the rights to the existing French series. […]

Apple signs up Oprah in multiyear deal

Apple has signed a multiyear deal with Oprah Winfrey to create original programming on its upcoming streaming service. Apple said in a statement: “Together, Winfrey and Apple will create original programs that embrace her incomparable ability to connect with audiences around the world.” There is currently no detail on how much they brought the influential […]

Apple orders J.J. Abrams music comedy drama

Apple has ordered a J.J. Abrams musical dramedy named Little Voices, which will star Waitress duo Sara Barielles and Jessie Nelson. The company made a straight-to-series order of ten episodes, which will feature original music from Barielles. Little Voices has been described as a love letter to the diverse musicality of New York and explores […]

Charter becomes latest operator to use Apple TV 4K as set-top

Apple announced a number of Apple TV updates and a partnership to supply the device to US cable operator Charter Communications at its Worldwide Developers Conference (WWDC) yesterday. Apple used the event to preview tvOS 12, the latest version of the Apple TV operating system. This will support Dolby Atmos, making Apple TV 4K the […]

Canal+ to use Apple TV 4K as its set-top box

Canal+ has struck a partnership with Apple to enable its subscribers to rent the Apple TV 4K box for €6 a month and use it as their primary TV box to receive the pay TV operator’s services. In a move described by Canal+ CEO Maxime Saada as a “philosophical revolution” in its distribution strategy, Canal+ […]

Apple reportedly planning direct subscriptions for video services

Apple is planning to sell subscriptions to some video services direct via its TV app rather than have users subscribe via apps individually, according to a report by Bloomberg. According to the report, which cites unnamed sources, Apple plans to roll out direct subscriptions next year as part of an attempt to boost its content […]

1 2 3 17