Moonbug strikes deal with Amazon Prime Video

Candle Media-owned digital-first content provider Moonbug is to bring a variety of its content, including Oddbods, Blippi, Little Baby Bum and more, to Amazon Prime Video in the UK, Ireland, Spain, Germany, Turkey and Portugal.

The agreement includes localised versions of CoComelon JJ’s Animal Time, Blippi Wonders and Little Angel in Castilian Spanish, as well as the entirety of the Blippi content and Oddbods libraries for the UK market.

The deal brings both new and library episodes of Moonbug’s portfolio to Prime Video, with the partnership already live in Germany and Turkey and the UK, Ireland and Iberia set to launch throughout the remainder of this year.

Programme availability will vary between nations, and will include shows like Lellobee City Farm, Blippi & Meekah Wonders, Little Baby Bum, Oddbods and the hit series, CoComelon Animal Time. 

“As our IP portfolio grows and the popularity of our characters crosses frontiers, working with Prime Video allows us to expand the reach of our content to an even wider audience,” said Gina Costelloe, Head of Distribution & Originals, EMEA at Moonbug Entertainment.

“Our content is a retention driver for kids and family audiences on streaming platforms such as Prime Video, which highlights the relevance of this partnership, especially as we strive to meet families where they are and provide a great viewing experience.”