Telus taps 3SS to co-develop entertainment service on Android TV OS

Canada’s Telus has tapped technology outfit 3SS to launch the company’s new entertainment service on Android TV OS.

The service will provide over 400 channels, over 80,000 On Demand assets, and include third party streaming apps. Streaming apps from the Google Play Store can be installed by customers, with Netflix, YouTube and Prime Video already pre-installed. The new offering also includes full nPVR, user profiles, 14-day EPG and zones for sports and kids.

The two companies worked closely together to co-design, co-develop and collaboratively optimise the custom UX’s layout and functionality. The new UX features give users the ability to re-order homescreen stripes/rails and pin their favourite live TV channels for quick access.

Telus also deployed the new 4K Ultra HD Jade set-top box (STB) from Vantiva, which enables a powerful quad-core processor and Bluetooth 5.0 technology, alongside ThinkAnalytics’ Think360 platform for personalised content discovery and viewer insights for Telus’ service.

Brian Jentz, vice president Americas at 3SS, said:. “Through close collaboration with multiple technology leaders, and commitment to delivering excellence in consumer UX, Telustands apart from the competition, and is now delivering a truly next-level super-aggregated entertainment service to its customers.”

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