Estrella Media has announced the launch of its News channel on Amazon Fire TV devices.
Available via the Amazon News app, Estrella News is the first Spanish-language news channel available on Amazon Fire TV devices. The channel streams news coverage from across the US, Mexico and Latin America, and covers areas including the economy, politics, immigration, pandemic recovery, education, and the environment.
Amazon’s news app is a free, ad-supported, and customisable news aggregator. The app comes built into the Fire TV experience on all Fire TV streaming media players and smart TVs in the US.
René Santaella, EVP, Digital and Streaming Media, Estrella Media, said: “This is a watershed moment for Estrella News to be able to deliver live streaming local, national, and LATAM news to our Hispanic audience in the US with one of the world’s biggest services. Our integration on Fire TV with Amazon’s News app strengthens our ability to super-serve the Hispanic community at scale.”
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