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Riivi signs up Norigin Media for CTV app validation ahead of rollout

Latin American streamer Riivi has announced a tech partnership with Norigin Media.

The deal will see the Norweigan Norigin provide smart TV app testing and validation ahead of Riivi’s expansion to connected TV devices.

Riivi is Latin America’s first AVOD platform that offers a catalogue of over 200 titles from producers in the region including Fabula and Shoreline. The streamer said that it has already acquired a “sizable” audience and has plans to expand further across the region in the coming months and years. 

Norigin meanwhile will help verify and fast-track the certification of the TV Apps, including Smart TV brands like Samsung Tizen and LG WebOS. The vendor’s Testing as-a-Service is designed to help quality assure streaming apps from broadcasters to receive device manufacturer certification. The apps will be evaluated out of Norigin Media’s base in Oslo. 

Ilan Oliel, Co-Founder and CTO of Riivi says “As Latin America´s first free streaming service of local productions, we have grand ideas to create new TV experiences for our viewers. For us, that means having top quality and smooth user-experience, and hence look forward to working closely with Norigin Media who have many years of developmental expertise on Connected TV Apps.”

Ajey Anand, CEO of Norigin Media adds “We are extremely happy to announce our foray and new partnership in South America. It is a pleasure to work with the team at Riivi and we intend to help launch many such great streaming services in the region. Large screen TV models are fragmented and require a lot of specific attention, which we are confident to provide so that their consumers can be soon excited to stream Riivi on Connected TVs.”