Orange España has struck an agreement with La Liga to integrate the LaLigaSportsTV app in its 4K HDR Android TV-based set-top box.
The move will give orange TV subscribers instant access via the box to the content offering of La Liga.
The app provides coverage of a wide variety of Spanish sports. Customers of Orange TV will be able to use to app to view live indoor football, handball and water polo matches, highlights, previews, reports and other content related to sports including esports, hockey, SuperBikes motorsport, LEB ORO basketball and badminton.
Orange said that the service would become part of the overall offering of its Android TV-based servce, which provides access to all apps from the Google Play store.
The set-top enables voice-based esearch as well as integration with Crhomecast, and also supports Orange services including cloud DVR, seven-day catch-up and startover TV, video-on-demand and parental control.
Orange, which alongside Telefónica is now one of only two operators providing coverage of La Liga football in Spain, had 672,000 subscribers at the end of June, up 1.2% year-on-year. The number represents a 17% penetration of the company’s overall fixed-line base.
