US-based video creation network and platform, VidMob, has raised US$7.5 million in Series A funding.
VidMob said the new funds will be used to: grow staff numbers across its four offices in Los Angeles, New York, Chicago, and Massachusetts; expand its technology capacity and tools; and to continue to partner with agencies and brands.
VidMob’s platform is designed to connect marketers with a global network of video creators, editors, animators and motion graphics designers.
The company has now raised more than U$13 million since it was created in 2015, with the latest round of support coming from companies including Manifest Investment Partners, Interlock Partners, Stampede Ventures, Acadia Woods Partners, and Macanta Investments.
“As the web continues its transition from a static medium to one dominated by video, many advertisers are struggling with the difficulty of scaling video creative without sacrificing quality or overspending,” said Alex Collmer, founder and CEO of VidMob.
“VidMob serves as a virtual post production house for agencies, social networks, marketers, digital publishers, and e-commerce platforms that need increasing amounts of video as the global communications mix migrates from text and still imagery to video.”