According to Freeview, 55% of smart HD TVs sold in June were Freeview Play-enabled, up 20 percentage points since January. The DTT platform’s on-demand service is available on over 20 brands and is, according to Freeview, the most widely adopted catch-up TV service my manufacturers in the UK.
Freeview said that further partner announcements would be made later this year.
Guy North, managing director, Freeview said: “Freeview Play is fast becoming the smart choice for UK consumers. I’d like to thank all our partners who have helped us reach this milestone. It’s a remarkable achievement.”
Dan Hastings, category director – consumer electronics, Dixons Carphone said,: “The Freeview Play offering is proving popular with our consumers. The combination of live and catch-up TV available without a subscription provides consumers with a credible alternative to pay TV.”
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