Digitaltveurope.com

Belgian service provider Proximus is to add Eleven Sports’ recently launched OTT TV channel, Eleven Sports 3, to the its digital TV sports package.

The channel, which initially launched last month, as created to ease scheduling clashes and offer viwer more football content including LaLiga, Serie A and Ligue 1 as well as other sports that are popular in the local market including Euro Hockey League, Champions League Handball, Premier League Darts and the World Cup of Darts, and MMA content from Cage Warriors.

In addition to the Proximus platform, Eleven Sports 3 is already available in Flemish and French via the Eleven Sports website and app. All three Eleven Sports channels are available as a package for €9.99 a month or €99 a year. Viewers can also purchase the Eleven Sports 3 channel exclusively for €1 a wee or €1.50 a day.

“We are very pleased to be able to take the premium sports action available on Eleven Sports 3 to more fans across the country,” says Danny Menken, Group Managing Director, ELEVEN SPORTS. “Our ambition is to reach every fan in each of our markets with thrilling on-air sports entertainment and in-depth analysis and insight through our non-exclusive distribution strategy. This agreement helps us to achieve this goal.”