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Panasonic Avionics teams up with Rovi for inflight content discovery

David Bruner

David Bruner

Search and recommendation specialist Rovi and in-flight entertainment specialist Panasonic Avionics have teamed up to enable Panasonic to use Rovi’s metadata to manage the programming guide for its global inflight television service, eXTV.

In the first phase of this strategic relationship Panasonic will use Rovi metadata to manage its entertainment inventory and provide programming information for internationally recognized live television channels.

“With eight channels of programming, including live news and sports, eXTV has quickly become one of our most popular passenger services. Working with Rovi, we expect to not only create an enhanced experience for passengers, but also further automate our supply chain to quickly and accurately deploy the most current programming information for our eXTV service,” said David Bruner, vice-president, global communications services for Panasonic Avionics Corporation.

“We are pleased to collaborate with Panasonic Avionics, a leader in inflight entertainment, to deliver enhanced live TV entertainment experiences to passengers around the world,” said Kathy Weidman, senior vice president and general manager for metadata, Rovi. “Our metadata is the solution of choice and serves as the building blocks for companies building immersive user experiences. With Rovi, our customers are driving next-generation entertainment discovery in the home, on the go, and now, inflight.”