The updated version of the online video distribution and publishing platform includes a new HTML5 user interface, faster upload and playback, mobile publishing, and new ‘custom analytics’ to measure the impact of video content.
“The new Video Cloud is the first in a wave of major product refreshes and new capabilities from Brightcove to address the next-generation of video publishing and distribution as companies rush to meet exponential consumer demand for video content,” said Brightcove CEO, David Mendels.
“The new Video Cloud delivers the workflows and performance that allow our customers to accelerate time-to-live, publish video from any device, scale content management, and understand the impact of video through analytics and reporting.”
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