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OTT VoD service Popcornflix launches in UK, Ireland, Scandinavia

PopcornflixScreen Media Ventures-owned US free movies video-on-demand service Popcornflix is launching in the UK, Ireland, Scandinavia, Australia and New Zealand as part of a push into international markets.

Popcornflix’s advertising supported service is now available on the web, connected TVs and on Android and iOS mobile apps in all eight markets, while users in the UK and Ireland can also view Popcornflix movies on Roku and Google TV.

In the US, the service about 1,000 titles and passed the five million viewer download milestone in December last year.

The service is financed by pre-roll, spot ads and banner ads.

“International expansion is the future of our company. Because we own our own content, Popcornflix is uniquely positioned to launch this global programme to deliver the best in free movies to fans around the world,” said David Fannon, executive vice-president at Popcornflix.

“Movie fans love to watch films on their own schedule, and now we’re able to offer original films starring the very best fan-favourite talent to new audiences on a wide range of devices, all for free.”