YouSee rebrands mobile arm as founder departs

TDC-owned Danish cable operator YouSee has rebranded its Onfone mobile arm as a YouSee service, with Onfone’s founder departing to focus on an e-books venture.

YouSee merged with TDC-owned MVNO Onfone last year, but both companies continued to operate under their own brands with Onfone founder and CEO Morten Strunge continuing in his role as part of YouSee’s management team.

Strunge has now departed to focus on his Mofibo Books e-books subscription venture.

YouSee said customers would retain the Onfone services they currently enjoy, including its Free Music, Free Facebook and Free YouSee offerings.