Online video provider Dailymotion has struck a strategic partnership with IMG and Associated Press joint venture sntv to enhance the range of sports content on the site.
Sntv provides coverage of major sporting events such as the Olympic Games, World Cup, Grand Slam tennis events and major golf tournaments. Content including previews and reaction interviews will be uploaded onto Dailymotion and made avaialbel free of charge to users. Sntv will supply about 10 videos a day.
Marc Eychenne, head of international content at Dailymotion, said: “Dailymotion is committed to growing its sports content, to deliver its global audience with access to the most up to date sports news, live games and competitions, as well as archived and VOD material. Our deal with sntv is the next step in this progression and will deliver many hours of sports news to our archive of sports content. We intend to build on this in the coming months with further deals for live and archived sports content, all designed to make Dailymotion the home of sport online.”
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