Ericsson has launched a new compression platform targeting direct-to-home applications called the AVP4000.
The encoding platform will be powered by Ericsson’s first in-house developed programmable video processing chip and is designed to work across multiple applications, regardless of codec, resolution or network.
“What we’ve seen in the industry is that with continued development of multiscreen and the drive for quality and high resolutions, operators in that changing environment really need a lot more agility in deploying new services and the speed of deployment,” the head of Ericsson’s TV compression business Dr Giles Wilson told DTVE.
Ericsson predicts that by 2020 there will be 50 billion connected devices, 15 billion of which will be video-enabled, and says that operators must meet changing consumer demands.
Telus is already trialling the AVP4000, which is now available widely. The platform will be showcased at the NAB show in Las Vegas next week.