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Irdeto rolls Intelligence out globally

Content security specialist Irdeto has announced the global launch of Irdeto Intelligence, its online piracy monitoring and enforcement service.

Irdeto said the solution marks the culmination of its 2011 acquisition of US-based BayTSP. Irdeto has also added online ad network monitoring to the solution, which offers rights holders and brand advertisers enforcement against unauthorised pairing of pirated content and online ads. The company also announced the international availability of its live event monitoring service.

Irdeto CEO Graham Kill said, “Irdeto Intelligence is already in place with the majority of major Hollywood Studios and premiere US-based broadcasters. We believe these piracy management services are highly germane to our pay TV customers, broadcasters and other rights holders in Europe and Asia Pacific, and now is the right time to roll those services out to the global community.”