Portuguese pay TV operator Zon Multimedia has signed its first ad deals using the Zon Widgets platform.
Citroën and MPG are, respectively, the first client and agency to invest in the interactive platform. All customers with a Zon Box are being presented with a Citroën banner that can be used to access a landing page promoting its new DS4 vehicle. According to Zon, nearly 11,000 people accessed the landing page in the first few days of the campaign.Â
Zon now offer 21 widgets covering weather, news, games, social networks and programming highlights.
DTVE: the week in view – @dazngroup steps up with Serie A rights on latest leap to global domination… twitter.com/i/web/status/1…
10 April 2021 @ 14:10:00 UTC
Are TV operators’ costs becoming unsustainable?
Join our online discussion with @Divitel_NL & @OmdiaHQ on April 22… twitter.com/i/web/status/1…
10 April 2021 @ 12:24:00 UTC
ICYMI: @Discovery agrees first US pay TV deal for discovery+ with Comcast digitaltveurope.com/2021/04/09/dis… https://t.co/WykN8xerJO
09 April 2021 @ 20:00:00 UTC
ICYMI: Iliad Telecom moves forward with fixed-line plan for Italy digitaltveurope.com/2021/04/09/ili… https://t.co/lqTGqTt9Tp
09 April 2021 @ 19:00:01 UTC
Advances in #video processing and AI technologies are enabling operators to launch HDR channels with greater ease a… twitter.com/i/web/status/1…
09 April 2021 @ 18:30:00 UTC