Swedish commercial broadcaster TV4 said it expects to record its “highest turnover ever” in 2017, thanks largely to digital growth. Speaking at the Future TV Advertising Forum in London yesterday, TV4’s chief operating officer and head of business unit advertising at Bonnier Broadcasting, Mathias Berg, said that 2017 is shaping up to be the “best […]
Swedish broadcasting group Bonnier Broadcasting, owner of free-to-air broadcaster TV4 and pay TV outfit C More, has named Mathias Berg as operational manager for both TV4 and C More. Berg, who is currently COO of TV4, will add C More to his responsibilities, with the task of further coordinating and integrating the pair’s activities, particularly […]
Swedish TV company TV4 Group and parent company Bonnier have the group’s broadcasting activities in a new structure that will “unleash the full potential of Bonnier Broadasting”, according to CEO Casten Almqvist. Bonnier Broadcasting will now serve as a parent company for TV4, which will be the umbrella unit for free-to-air TV, and sister unit […]
Swedish broadcaster TV4 Group has appointed the head of Danish cable operator YouSee, Mathias Berg, as its new channel director. Berg will take overall responsibility for TV4 Group’s linear and digital channels and platforms, as well as distribution, planning and business intelligence. He takes up his new role effective August 25 and report to TV4 […]
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