Audience Network


AT&T to turn Audience Network into HBO Max preview channel

WarnerMedia is transforming its Audience Network pay TV channel into one designed to market its upcoming streamer HBO Max. The network was a legacy asset from AT&T’s acquisition of DirecTV. Its fate has long been a topic of discussion for the company’s execs, and it has been without a programming executive since the departure of […]

Viggle launches audience network

US-based second screen TV service Viggle has launched the Viggle Audience Network, partnering with a number of companies to deliver a wider offering to advertisers.  Initial partners for the Audience Network include Dijit Media’s NextGuide, TV information engine Boxfish and personalised TV guide app Buddy TV – firms that Viggle described as sitting “at the […]