WARC: TV ad revenue in the UK to rebound this year
TV adverting revenue is expected to rebound this year after dropping in 2017, in part due to the Russia World Cup this summer. This is according to the Advertising Association/WARC’s latest Expenditure Report, which claims that TV ad spend dipped 3.2% last year to £5.11 billion but will climb 2.3% in 2018 and 3.0% in […]