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RTBF picks up Extreme E rights

Off-road racing Championship Extreme E has agreed a broadcast deal in Belgium with Radio Télévision Belge Francophone (RTBF).

The all-electric contest will join RTBF’s portfolio of sports and motorsports including Formula One, WRC and FIFA World Cup.

The inaugural season will start in Saudi Arabia in April, before hopping around the world to locales including Brazil, Greenland and Patagonia

Ali Russell, Chief Marketing Officer at Extreme E, said: “We are delighted to have added Belgium to our broadcast reach, and we are confident that Extreme E will fit perfectly within the plethora of exciting sport already aired by RTBF. 

“Belgium loves its motorsport – the country is well-known for producing some of the world’s greatest racing drivers – so we have no doubt that Extreme E will delight the audience with its illustrious list of competitors and its thrilling format – in addition to providing all the significant human and environmental stories behind the race series itself.”

Manu Van der Brempt, Motorsport Line Producer at RTBF, said: “RTBF is very involved in the challenges of the future, audiovisual evolution as well as environmental matters. Moreover, most Belgians appreciate creativity and that’s a major part of Extreme E’s proposition: thoughtful innovation – an initiative to commend from my point of view.”