Twitter has agreed a new multiyear deal to bring videogame highlights and livestream content of the Overwatch League to the platform.
Starting in Overwatch League’s 2019 season, a weekly preview show covering upcoming Overwatch League matches, will be streamed live on Twitter via the Overwatch League’s account.
Twitter will also host “near-real-time” highlight clips from every match of the Overwatch League regular season, playoffs, Grand Finals, and All-Star Weekend.
“From the inception of the Overwatch League, the community on Twitter has always been one of our most passionate and engaged,” said Daniel Cherry, vice president and chief marketing officer for Activision Blizzard Esports Leagues.
“That’s why we are particularly excited to announce this collaboration, beginning with the Overwatch League’s All-Star Weekend.”
Twitter’s head of gaming partnerships, Rishi Chadha, said: “Twitter is where Overwatch League conversations happen and we’re thrilled to bring more content to the platform for several years.”
The Overwatch League is a global professional eSports league with teams across Asia, Europe, and North America. Overwatch was created by games publisher Blizzard Entertainment, a division of Activision Blizzard.
ICYMI: beIN introduces new UI, channels and subscriber packages for MENA digitaltveurope.com/2021/03/02/bei… https://t.co/IDUVHmrmlt
02 March 2021 @ 20:00:01 UTC
Eleven secures rights to WTA in Portugal digitaltveurope.com/2021/03/02/ele… https://t.co/r0Wvio2noV
02 March 2021 @ 17:00:01 UTC
Alphonso rebrands as LG Ads digitaltveurope.com/2021/03/02/alp…
02 March 2021 @ 16:16:00 UTC