TiTAN Platform, a smart content and device firm led in the US by former Endemol Shine executive Adrian Sexton, has launched its Core smart-home device in the US for the first time.
The TiTAN Core smart-home hub is designed to offer a “lean-back living room experience”, allowing users to manage their connected Internet of Things (IoT) devices and appliances.
The ‘pro version’ of TiTAN Core – the TiTAN Core 5 – is available from this week in the US and can be bought online at the TiTAN shop and through selected retailers, like Indiegogo’s new ecommerce marketplace and at b8ta stores in Santa Monica, San Francisco and San Jose.
TiTAN Platform said that a new, mass market, basic version of the TiTAN Core line for “big box retailers” will also be released with wide distribution before the end of the year.
At the same time the company is making its ‘encrypted, transactional content platform’ TiTAN Play available in the US. This is designed to let content owners securely upload their IP and access consumers through a “secure content marketplace”.
“With TiTAN Play and Core, we are creating a new ‘OS for the Home’ – a unified ecosystem that provides a smarter content experience and device connectivity,” said Adrian Sexton, CEO, TiTAN Platform US.
“Consumers are increasingly buying smart IoT devices to improve their lives, yet few of these devices truly talk with each other. TiTANCore’s open platform changes that and does it with security being paramount.
“With TiTAN Play, content creators and studios will be able to monetise their content with a major access point in China – a difficult entry market for YouTube, Netflix, Facebook and Amazon – thanks to our joint venture with China Unicom, a top Chinese telecom.“
TiTAN Platform initially rolled-out in Asia across Korea, Singapore and China under the leadership of founder and chairman Jae Young Yoon.
It now has offices in the US, South Korea, Singapore and China, and its US operations are being led by Sexton, who previously worked at Endemol Shine, Participant Media and Lionsgate Entertainment.