A+E Networks has poached AMC Networks executive Sally Habbershaw to help roll out female-skewing channel Lifetime around the world.
Habbershaw has been appointed to the new role of vice-president, international programming, production and operations. He will report to Christian Murphy, senior vice president, international programming and marketing and will be based in its New York office.
She will be responsible for launching new channel brands, including Lifetime, internationally.
She joins from AMC Networks, where she was vice-president of acquisitions, scheduling and promotions at Sundance and WE Global and was responsible for programming across its international channels. Previously, she was director of development for VH1 in the States and vice president and general manager of VH1 UK in London.
“A+E Networks has experienced substantial growth in recent years across all lines of distribution from channel launches to content distribution,” said Murphy. “We are poised to continue the roll out of Lifetime globally, and wanted to further strengthen our experienced programming team. With her international background in programming, scheduling and acquisitions, Sally is the perfect fit for this role, and we are thrilled to have her join the staff.”