TF1 confirms Ykone sale as it posts solid first half numbers

French broadcaster TF1 has confirmed the sale of its majority stake in influencer marketing agency Ykone to Future Technology Retail. Completion of the sale comes as TF1 posted solid first half numbers, with 5.2% growth to €1.187 billion. Having previously said it was in exclusive talks with technology and retail investment outfit Future Technology Retail, […]

TF1 in exclusive talks to sell Ykone influencer marketing outfit

France’s TF1 group has entered into exclusive negotiations with Future Technology Retail (FTR), a technology and retail solutions investment company subsidiary of BinDawood Holding, to sell its stake in Ykone, the broadcaster’s international influencer marketing agency. Created in 2008 and integrated in the TF1 Group in 2018, Ykone has expanded from its initial presence in […]