Viewing


Thinkbox: TV accounts for 75% of UK video viewing

TV accounted for 74.8% of UK video viewing last year, down slightly from 76% in 2015, though total video consumption was up year-on-year, according to Thinkbox. The UK marketing body for commercial TV said that total video consumption increased from an average of 4 hours, 35 minutes a day in 2015 to 4 hours, 37 minutes […]

Ofcom: TV viewing time down as ‘generation gap’ widens

TV viewers in the UK now watch 26 minutes less per day than they did in 2010 and there is a “widening generational gap” in viewing habits, according to Ofcom. The UK broadcast regulator’s ‘Public Service Broadcasting Annual Report 2016’ claims that people under 25 are watching around 25% less broadcast TV than in 2010, while […]