Twitter Amplify

BBC signs international news partnership with Twitter

BBC Global News has agreed a new partnership with Twitter to post and promote videos on the social network.  The BBC said the agreement was the first Twitter Amplify promotion platform deal with a global news broadcaster. BBC Global News will provide social-themed in-Tweet video clips that it says will “complement its global newsgathering operation.” […]

Viacom signs European social ad deal with Twitter

Viacom International Media Networks (VIMN) has signed a social video advertising deal with Twitter in Europe, with the companies due to run campaigns around the biggest programs and live events across VIMN’s portfolio. The international partnership will launch with the MTV Europe Music Awards (EMAs) next month and will then extend across VIMN properties including […]