Facebook Watch has struck a deal with German commercial broadcaster ProSiebenSat.1 that will secure a raft of digital-first content for Facebook’s video service. Facebook Watch will work with ProSiebenSat.1 to bring digital content including pre-shows, after-shows, interviews and spin-offs of the German broadcaster’s content to Watch users. Facebook said that the deal would cover content […]
Mediaset’s creation of a new holding company and the merger of its Italian and Spanish operations is a “bold move” that will “create a stronger business that can benefit shareholders and consumers in the medium to long term”, according to analysts at investment bank Berenberg. However, Berenberg said that it does expect ProSiebenSat.1 or “any […]
ProSiebenSat.1 and RTL Deutschland are teaming up to drive the development of addressable TV and online video advertising in Germany. The pair are to establish a 50:50 joint venture to deliver a platform for programmable buying of addressable TV and online video ads. The pair said that their joint demand side platform’s offer answers the […]
Mediaset has made a “friendly” acquisition of a 9.6% stake in German commercial broadcaster ProSiebenSat.1 in what is seen by many observers as the first major step in a wider realignment of European broadcasters. Mediaset CEO Pier Silvio Berlusconi, commenting on the move, made it clear that the acquisition was strategic, in line with his […]
German commercial broadcaster ProSiebenSat.1 has taken a 20% stake in local-based virtual reality experience provider Holodeck VR. Holodeck focuses on providing VR experiences around events and public buildings. The Nuremburg-based company currently provides experiences at seven locations but plans to increase this to around 350 over the next three years. ProSiebenSat.1 plans to increase distribution […]
ProSiebenSat.1 and Discovery are to premiere their joint-venture streaming offering for the German market in June with the service to launch under the brand name Joyn. Joyn will offer live OTT TV streams of over 50 channels and what the pair describe as an extensive on-demand offering of original series and other content. The pair […]
Mediaset and ProSiebenSat.1 have strongly denied press rumours that emerged last week that they are in talks about a possible merger. The Italian broadcaster issued a statement that “no negotiations are underway” with the German media group. ProSiebenSat.1 CEO Max Conze meanwhile told Reuters that he saw “no industrial logic” in such a combination. Conze […]
The chief executives of companies participating in the European Media Alliance have reiterated their commitment to collaborating in areas including streaming, joint technology initiatives and new revenue opportunities. The group marked its fifth anniversary be convening in Vienna yesterday, at the digital 4Gamechangers Festival hosted by ProSiebenSat.1 and Puls 4. The CEOs of ProSiebenSat.1 Media, […]
German commercial broadcaster ProSiebenSat.1must “deliver on its ambitions to accelerate growth in its non-traditional linear advertising business” to convince investors, according to analysts at Berenberg. According to the analysts, the company’s stock price already reflects the risk of further downgrades after a difficult year. However, Berenberg sees a likelihood of “robust demand for targeted TV […]
RTL CEO Bert Habets rejected collaboration with rival ProSiebenSat.1 to create a common streaming platform at the company’s full year results presentation at the end of last week, according to local reports. Habets said he was “very confident” that RTL can develop its own streaming offering in a way that delivers growth and economies of […]
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