Pay TV


Digital TV Research: North American pay TV revenues to fall by US$50 billion

Pay TV revenues in North America are set to decline by US$50 billion by 2025. According to new figures from Digital TV Research, revenues will reach US$26 billion by the midpoint of the decade, down from their peak of US$112 billion in 2015. The report notes that revenues will drop across the board. Cable revenues […]

US Pay TV penetration drops to two thirds with 6 million subs cutting cord in 2019

US pay TV providers lost 6 million subscribers in 2019. According to analyst MoffettNathanson, the alarming loss represents a 7% year-over-year decline in paying subscribers, with Q4 alone seeing 1.5 million households cut the cord. AT&T was the biggest loser in Q4, losing 1.16 million paying TV subs. Comcast saw a dip of 149,000 while […]

APAC telco and pay TV market to see highest growth between 2019-24

The global telecom and pay TV market is set to see the most success in the APAC region over the next five years. According to analytics firm GlobalData, this growth will be in part thanks to conducive telecom policies and rapid mobile and fibre network rollouts.  A specific example cited is mobile data revenues in […]

Pay TV penetration continues to drop in the US

The penetration of pay TV in the US has dropped down to 75%. According to new research from Leichtman Research Group (LRG), this is a drop down from 84% in 2014 and 87% in 2009.  Mean spend in the country among subscribers is US$109.60 which despite the negative growth, is actually an increase of about […]

Pay TV still dominant in Russia with cord-cutting is yet to set in

Revenues from pay TV in Russia are up by 14.2%, with 43.2 million subscribers in the country. According to the latest market analysis from the European Audiovisual Observatory, there was a 3.1% increase of pay TV subscribers from 2017 to 2018 with revenue representing RUB95.3 billion (€1.29 billion). In total, there are 35-36 million households […]

Pay TV revenues to fall to 2010 levels

Pay TV revenues for 138 countries are to fall to reach the levels of 2010, despite increasing numbers of subscribers. According to Digital TV Research, revenues for Pay TV – which encompasses subscription fees and PPV orders – peaked at US$205 billion (€183 billion) in 2016, but will fall by 14% to US$177 billion (€158 […]

PwC: Netflix passed US pay TV use for the first time in 2018

The ‘cord-cutting revolution’ continued in 2018 with Netflix surpassing cable and satellite usage in the US for the first time, according to PwC research. The firm’s ‘A new video world order’ report found that pay TV subscriptions among US consumers fell to 67% in 2018, down from 73% in 2017 and 77% in 2016. By […]

Ovum: skinny bundles to drive US pay TV growth

Next year will be the first year that ‘skinny bundles’ drive overall subscription growth across pay TV and OTT in the US, reversing a near-decade-long trend, according to Ovum. The prediction is part of the research firm’s ‘2019 Trends to Watch: TV and Video Super-Themes’ report, which claims that skinny bundles will solve pay TV […]

IHS: localised content as important as price in Indian video market

The three most important factors for consumers choosing video services in India are pricing, local Indian content, and quality dubbing and subtitling, according to IHS Markit. The research firm said that “localised content is as important as price,” but added that out of all the markets it surveyed, Indian consumers were most likely to cite […]

Futuresource: Australian SVOD homes to overtake pay TV this year

By the end of 2018, Australia is set to become the first country where the number of SVOD households overtakes pay TV homes in any market worldwide, according to Futuresource Consulting. The research firm said that the uptake of SVOD is expected to reach 6.1 million subscriptions by the end of 2018, following “impressive growth” […]

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