Pay TV


PwC: Netflix passed US pay TV use for the first time in 2018

The ‘cord-cutting revolution’ continued in 2018 with Netflix surpassing cable and satellite usage in the US for the first time, according to PwC research. The firm’s ‘A new video world order’ report found that pay TV subscriptions among US consumers fell to 67% in 2018, down from 73% in 2017 and 77% in 2016. By […]

Ovum: skinny bundles to drive US pay TV growth

Next year will be the first year that ‘skinny bundles’ drive overall subscription growth across pay TV and OTT in the US, reversing a near-decade-long trend, according to Ovum. The prediction is part of the research firm’s ‘2019 Trends to Watch: TV and Video Super-Themes’ report, which claims that skinny bundles will solve pay TV […]

IHS: localised content as important as price in Indian video market

The three most important factors for consumers choosing video services in India are pricing, local Indian content, and quality dubbing and subtitling, according to IHS Markit. The research firm said that “localised content is as important as price,” but added that out of all the markets it surveyed, Indian consumers were most likely to cite […]

Futuresource: Australian SVOD homes to overtake pay TV this year

By the end of 2018, Australia is set to become the first country where the number of SVOD households overtakes pay TV homes in any market worldwide, according to Futuresource Consulting. The research firm said that the uptake of SVOD is expected to reach 6.1 million subscriptions by the end of 2018, following “impressive growth” […]

IDC: global pay TV and telecom service revenues to grow 0.6% this year

Worldwide spending on telecom and pay TV services will increase by 0.6% in 2018 in constant dollar terms to reach US$1.65 trillion, according to the IDC Worldwide Telecom Services Database. Although IDC reported a “notable decrease in the growth rate” compared to the 1.2% recorded in 2017, it attributed this to new accounting rules that […]

MPA: Chinese cord-cutting to impact pay TV uptake in Asia Pacific

Pay TV penetration in Asia Pacific will decline in the next five years thanks largely to an acceleration of cable cord cutting in China, according to research by Media Partners Asia (MPA). The new report claims that Asia Pacific’s pay TV subscriber base will grow at a 2% compound annual growth rate between 2018 and […]

European SVOD subscriptions tipped to triple over four years

The number of SVOD subscriptions in Europe will triple between 2015 and 2018 to reach 76 million this year, according to Digital TV Research. The latest stats indicate that SVOD’s share of European TV subscriptions will climb from 13% in 2015 to 29% in 2018, with traditional pay TV still making up the bulk of […]

Leichtman: US pay TV use down to 78% of homes

The proportion of US TV households that subscribe to some form of pay TV service has dropped by eight percentage points in the past five years, according to Leichtman Research Group (LRG). The new study claims that 78% of US television homes currently take pay TV, down from 86% in 2013, 87% in 2008 and […]

Digital TV Research: OTT to spur TV revenue growth in 2018

Global revenues from pay TV and over-the-top services are set to climb this year, with OTT gains more than compensating for a decline in pay TV revenues, according to Digital TV Research. The report claims that global revenues from traditional pay TV and OTT TV episodes and movies will climb from US$254 billion in 2017 […]

OTT to account for 46% of Western Europe TV revenues in 2023

Over-the-top-delivered content will account for 46% of all Western European TV revenues by 2023, up from 26% in 2017, according to Digital TV Research. The new report claims that OTT revenues for TV episodes and movies – both from ad-supported and subscription services – will more than double from US$10 billion to US$23 billion over […]

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